Oddin.gg x Coolbet Esports – Expanding the Betting Market
Coolbet is a budding name in the betting industry, with the bookmaker now making a move to offer esports betting markets. Moreover, Oddin.gg is working alongside Coolbet to bring the best of esports betting to this up-and-coming betting site – more in this discussion.
Oddin.gg x Coolbet – The Perfect Match?
Launched back in 2016, Coolbet has steadily grown as a betting platform. Now noticing the extensive hype surrounding esports betting, they’re partnering with Oddin.gg.
For those unaware, Oddin.gg offers some of the best esports betting coverage in the industry. Recently, they released their 2024 review, which featured the following salient findings for 2024:
- “Map Winner” rising as the most popular market
- CS2 offering significant engagement
- Dota 2 with some of the highest betting volume
- VALORANT surging while League of Legends also finds success
- Mobile betting is on the horizon
- Overall, an 83% year-on-year increase in average bet count growth
Details of this deal describe it as a multi-year partnership which looks to cement an agreement which was trialled in November 2024. While multiple odd providers were available, Coolbet specifically chose Oddin.gg with the following quote from the Director of Sports at Coolbet, Christian Erlandsson:
Working with Oddin.gg has exceeded our expectations, both in of product performance and the relationship itself. We’ve seen a strong impact since launch, and we’ve appreciated how smooth and responsive their team has been. What’s been especially refreshing is that we’re already moving beyond day-to-day operations to explore new ways of working together – like t industry s and knowledge-sharing initiatives.
We’ll be keeping an eye out for any other industry moves in esports betting. Notably, this deal is one of many which Oddin.gg has secured to earn their spot on top of the industry and frequently showing up in esports news.
